• Platform
    platform Platform
    AI Video Creation Platform Create powerful video workflows and applications using AI and programmatic video editing tools.
    setting Capabilities
    Bulk Video Editor Design video templates for bulk video generation.
    AI-Powered Video Generation Accelerate your video creation process with cutting-edge generative AI.
    Scaled Video Rendering Render thousands of videos in minutes with battle-tested, cloud-based video editing infrastructure.
    White-Label Video Editor Empower your customers with a fully-featured, white-label video editor seamlessly embedded within your application.
  • Solutions
    use case Use Cases
    Social Media Automation Automatically generate highlight reels from longer content like sports footage.
    Highlight Videos Automatically generate highlight reels from longer content like sports footage.
    Video Personalisation Personalise videos using merge fields.
    Embedded Video Editor Allow customers to edit and create videos directly within your platform.
    industry By Industry
    Real Estate Automate real estate listing videos.
    Automotive Automate car listing and walkaround videos.
    Sports Create highlight reels.
  • Developers
    developer API
    Documentation Get started with our developer docs.
    Github Access examples, demos and more.
  • Resources
    learn Learn
    Blog Guides and tutorials.
    Case Studies How Shotstack customers are benefiting from Shotstack.
    notification Get Started
    Dynamic Video Templates Seek inspiration and get started in minutes.
    connect Connect
    Support Get support using Shotstack.
    Talk to an Expert Let us show you how Shotstack works.
  • Demos
  • Pricing
  • Log In
  • Try for free

Legal

Data Processing Addendum

Last updated
2 May 2026

On this page

  1. Overview
  2. 1. Definitions
  3. 2. Roles and Scope
  4. 3. Customer Obligations
  5. 4. Processor Obligations
  6. 5. International Transfers
  7. 6. Liability
  8. 7. General
  9. Annex 1. Description of the Processing
  10. Annex 2. Technical and Organisational Measures

This Data Processing Addendum ("DPA") forms part of, and is subject to, the Shotstack Terms and Conditions available at https://shotstack.io/terms (the "Agreement") between the customer identified in the Agreement (the "Customer") and Shotstack Pty Ltd (ABN 32 632 863 024, a company incorporated in Australia) ("Shotstack"). It applies only to the extent Shotstack Processes Personal Data on Customer's behalf in connection with the Services.

This DPA prevails over the Agreement on matters of data protection only, and prevails over any conflicting terms in any Customer-issued purchase order, master services agreement, vendor questionnaire, or data processing agreement, unless those terms have been separately negotiated and signed by an authorised officer of Shotstack. Any Standard Contractual Clauses incorporated by reference prevail over this DPA where mandatorily required.

1. Definitions

Capitalised terms not defined here have the meaning given in the Agreement or in Data Protection Laws.

"Data Protection Laws" means, as applicable to the Processing: (a) the EU General Data Protection Regulation 2016/679 ("GDPR"); (b) the UK General Data Protection Regulation and the UK Data Protection Act 2018 ("UK GDPR"); and (c) the Australian Privacy Act 1988 (Cth) including the Australian Privacy Principles ("Privacy Act").

"Personal Data", "Processing", "Controller", "Processor", "Data Subject", and "Personal Data Breach" have the meanings given in the GDPR.

"Customer Personal Data" means Personal Data that Shotstack Processes on Customer's behalf under the Agreement, as described in Annex 1. Aggregated, de-identified, or anonymised data that does not identify any individual is not Customer Personal Data.

"Sub-processor" means any third party engaged by Shotstack to Process Customer Personal Data.

"Standard Contractual Clauses" or "SCCs" means the standard contractual clauses approved by Commission Implementing Decision (EU) 2021/914 of 4 June 2021.

"UK Addendum" means the International Data Transfer Addendum to the EU Commission SCCs issued by the UK Information Commissioner.

2. Roles and Scope

2.1

Roles. The parties acknowledge that, in respect of Customer Personal Data, Customer is the Controller and Shotstack is the Processor. Where Customer is itself a Processor acting on behalf of a third-party Controller, Shotstack acts as Sub-processor and this DPA applies to that relationship by extension. This DPA does not apply to Shotstack's Processing of Personal Data as a Controller — including for account administration, billing, security monitoring, internal analytics, and Shotstack's own marketing — which is governed by the Shotstack privacy policy.

2.2

Subject matter. The subject matter, duration, nature, purpose, types of Personal Data, and categories of Data Subjects are described in Annex 1.

2.3

Term. This DPA takes effect when the Agreement takes effect and terminates automatically with the Agreement. Termination of this DPA does not release Customer from accrued obligations, including any indemnity owed under clause 6.4. Sections relating to deletion, return, audit support, liability, and indemnity survive termination as required.

3. Customer Obligations

3.1

Customer warrants that: (a) it has a lawful basis under Data Protection Laws for the Processing it instructs Shotstack to perform; (b) it has provided all required notices to Data Subjects and obtained any consents required; and (c) its instructions to Shotstack do not cause Shotstack to breach Data Protection Laws.

3.2

Customer shall not submit to the Services, without Shotstack's prior written agreement: (a) special categories of Personal Data within the meaning of GDPR Article 9; (b) Personal Data relating to criminal convictions or offences within the meaning of GDPR Article 10; or (c) Personal Data of children processed in a manner requiring parental consent, age-gating, or child-specific regulatory compliance (including under GDPR Article 8, COPPA, or any age-appropriate design code).

3.3

Customer is responsible for the lawfulness, accuracy, and quality of Customer Personal Data and for the Customer-side technical and organisational measures required to protect it (including secure handling of credentials and API keys).

4. Processor Obligations

Shotstack shall:

4.1

Documented instructions. Process Customer Personal Data only on Customer's documented instructions. The Agreement, this DPA, and Customer's use of the Services through the documented API constitute Customer's documented instructions; ad-hoc support requests do not expand the scope of instructions. Shotstack shall promptly inform Customer if, in its opinion, an instruction infringes Data Protection Laws, and may suspend Processing of any instruction it reasonably believes is unlawful pending Customer's confirmation.

4.2

Confidentiality. Ensure that personnel authorised to Process Customer Personal Data are bound by confidentiality obligations.

4.3

Security. Implement appropriate technical and organisational measures to ensure a level of security appropriate to the risk, taking account of the state of the art and the nature of the data Processed. Shotstack's measures are described in Annex 2 and may be updated from time to time provided the level of protection is not materially decreased.

4.4

Sub-processors. Customer grants Shotstack a general authorisation to engage Sub-processors. Shotstack:

  • (a) maintains a current list of Sub-processors at https://shotstack.io/sub-processors;
  • (b) imposes on each Sub-processor data protection obligations no less protective than those in this DPA;
  • (c) remains liable to Customer for the performance of each Sub-processor's obligations; and
  • (d) provides at least seven (7) days' written notice of any new Sub-processor by updating the list referenced above. That update is the notice for the purposes of this clause; Customer is responsible for monitoring the list. Customer may object on reasonable grounds within seven (7) days of the update. Where Shotstack cannot accommodate the objection, Customer's sole remedy is to terminate the affected Services within thirty (30) days of the objection.

4.5

Data Subject Rights. Customer is solely responsible for managing Data Subject communications, consents, and rights requests in respect of Customer Personal Data. Taking into account the nature of the Processing, Shotstack shall provide commercially reasonable assistance to enable Customer to respond to Data Subject requests. Where requests are sent directly to Shotstack, it shall promptly forward them to Customer and not respond except as instructed by Customer or required by law. Assistance beyond two (2) hours per quarter is provided at Shotstack's then-current rates.

4.6

DPIA assistance. Shotstack shall provide commercially reasonable assistance to Customer with data protection impact assessments and prior consultations with supervisory authorities, taking into account the information available to Shotstack. Assistance beyond two (2) hours per quarter is provided at Shotstack's then-current rates.

4.7

Breach notification. Shotstack shall notify Customer without undue delay after becoming aware of a Personal Data Breach affecting Customer Personal Data, and shall provide such information as Shotstack has available to assist Customer with its own notification obligations under Data Protection Laws.

4.8

Deletion or return. Within thirty (30) days of termination of the Agreement, Shotstack shall delete or return all Customer Personal Data (at Customer's choice), other than copies required to be retained by law or held in routine backup systems pending automatic deletion.

4.9

Records and audit. On reasonable written request, no more than once per twelve (12) month period (more frequently only following a confirmed Personal Data Breach), Shotstack will provide:

  • (a) a written summary of Shotstack's technical and organisational measures;
  • (b) any third-party assurance reports of Shotstack's underlying cloud infrastructure provider that Shotstack is permitted to share; and
  • (c) responses to a written security questionnaire of reasonable scope.

Each is subject to a reasonable confidentiality undertaking.

5. International Transfers

5.1

Where Shotstack Processes Customer Personal Data outside the country of origin, the parties shall rely on a transfer mechanism set out below:

Transfer scenarioMechanism
EEA → third country without adequacyEU SCCs Module 2 (Controller-to-Processor) or Module 3 (Processor-to-Processor), incorporated by reference
UK → third country without adequacyUK Addendum applied to the EU SCCs above
Australia → overseasAustralian Privacy Principle 8 reasonable steps
Adequacy countryReliance on the relevant adequacy decision

5.2

For the EU SCCs: Clause 7 (docking) is not applied; Clause 9, Option 2 (general written authorisation) is selected with the notice period in clause 4.4(d); Clause 11(a) optional language is not selected; Clause 17 governing law is the law of Ireland; Clause 18 forum is the courts of Ireland. Annexes I, II, and III of the EU SCCs are populated by Annexes 1 and 2 of this DPA and the sub-processor list referenced in clause 4.4(a).

5.3

For the UK Addendum: Tables 1, 2, and 3 are populated by reference to this DPA, the EU SCCs above, and the materials referenced in clause 5.2. Table 4 — neither party may end the Addendum when the Approved Addendum changes.

6. Liability

6.1

Cap. Shotstack's aggregate liability to Customer arising out of or related to this DPA, whether in contract, tort, or otherwise, is subject to and counts towards the limitations of liability set out in the Agreement. Neither party is liable to the other for indirect, consequential, special, exemplary, or punitive damages or for loss of profit, revenue, goodwill, or anticipated savings. The parties shall not be entitled to recover the same loss twice under the Agreement and this DPA.

6.2

No fine pass-through. Shotstack is not liable for administrative fines, penalties, or sanctions imposed on Customer by any supervisory authority, except to the extent such fines are directly and exclusively attributable to Shotstack's material breach of this DPA.

6.3

Statutory rights preserved. Nothing in this clause limits a Data Subject's rights against either party under Clause 12 of the EU SCCs or any other right that cannot be limited under Data Protection Laws.

6.4

Customer indemnity. Customer shall indemnify and hold Shotstack harmless from and against all losses, claims, fines, regulatory penalties, damages, and reasonable legal costs arising from or in connection with: (a) Customer's breach of clause 3 (including breach of the warranties on lawful basis or transmission of prohibited data categories); (b) any third-party claim that Customer Personal Data was processed without a lawful basis; or (c) Customer's instructions, where Shotstack has notified Customer that the instruction may infringe Data Protection Laws and Customer has nevertheless required Shotstack to proceed. The Customer indemnity in this clause 6.4 is not subject to the cap in clause 6.1.

7. General

7.1

Governing law. This DPA is governed by the laws of New South Wales, Australia, and the parties submit to the non-exclusive jurisdiction of the courts of New South Wales, except where Data Protection Laws or the SCCs require otherwise (including, where the SCCs apply, the law and forum specified in clause 5.2).

7.2

Precedence. In the event of conflict, the order of precedence is: (1) the SCCs and any other mandatory transfer mechanism; (2) this DPA; (3) the Agreement.

7.3

Notices. Notices under this DPA may be sent to the addresses set out in the Agreement, with a copy of any data protection notice to support@shotstack.io.

7.4

Counterparts and signatures. This DPA may be signed by countersignature, click-accept, or by reference in the Agreement. Customer's continued use of the Services constitutes acceptance.

Annex 1. Description of the Processing

Subject matterProvision of the Shotstack Services (cloud-based video and media generation API) to Customer, including ingest, processing, generation, storage, and delivery of media files and metadata supplied or referenced by Customer.
DurationThe term of the Agreement, plus any deletion period set out in clause 4.8.
Nature and purposeAutomated processing of Customer-supplied content and metadata to render, transform, and deliver media outputs through the Services.
Categories of Data SubjectsDetermined by Customer. Typically Customer's end users and any individuals depicted in or referenced by Customer-supplied content.
Types of Personal DataDetermined by Customer. May include any images, audio, video, text, and metadata that Customer submits through the API and that depict or relate to natural persons. Excludes the categories prohibited by clause 3.2 unless separately agreed in writing.
Frequency of transfersContinuous, on a per-API-call basis.
RetentionGenerated outputs are retained for 24 hours unless Customer enables longer-term storage or sets a custom retention. Account metadata is retained for the term of the Agreement.

Competent Supervisory Authority (SCC Annex I.C): Irish Data Protection Commission, or the supervisory authority of the EU Member State in which Customer is established, where applicable.

Annex 2. Technical and Organisational Measures

Shotstack maintains documented internal information security and data-handling policies covering the matters set out below, reviewed periodically. Specific implementations may evolve with industry practice provided the overall level of protection is not materially decreased.

  1. Access control. Multi-factor authentication for production system access; role-based access reviewed at least annually; immediate revocation on personnel offboarding; encrypted credential storage.
  2. Encryption. Encryption in transit using current industry-standard TLS protocols. Encryption at rest for stored Customer Personal Data using current industry-standard ciphers.
  3. Network and infrastructure security. Hosted on Amazon Web Services within their certified infrastructure (ISO 27001, SOC 2). Network segmentation, firewall controls, and routine patching of managed components.
  4. Logging and monitoring. AWS CloudTrail logging and AWS Inspector security findings reviewed by Shotstack security personnel. Application and access logs retained to support security investigations.
  5. Personnel. All personnel bound by written confidentiality obligations. Security and data-handling awareness is delivered at induction and refreshed annually.
  6. Incident management. Documented incident response procedure with defined escalation paths and post-incident review.
  7. Resilience and recovery. Use of provider-managed redundant storage and backup.
  8. Sub-processor oversight. Sub-processors are subject to written contractual obligations no less protective than this DPA and reviewed before engagement.
  9. Independent assurance. Shotstack relies on the underlying cloud infrastructure provider's third-party audit reports (including AWS's SOC 2 Type II and ISO 27001 reports), which are made available through the provider's standard process or, where Shotstack is permitted to share them, on request subject to NDA.
  • X
  • LinkedIn
  • GitHub
  • YouTube
PRODUCT
  • Video Editing API
  • Studio Video Editor
  • Media Generation Infrastructure
  • JSON Templates
  • Studio Templates
  • Workflow Templates
  • Workflow Modules
SDK'S
  • Node.js SDK
  • Python SDK
  • PHP SDK
  • Ruby SDK
  • White Label Video Editor SDK
SOLUTIONS
  • Startups
  • Agencies
  • Marketers
  • Product Managers
  • FFmpeg Alternative
  • Personalized Video Technology
  • Video Localization
  • JSON to Video
  • All Solutions
INDUSTRIES
  • Media & Entertainment
  • Real Estate
  • Automotive
  • Education
  • Health & Wellness
  • Sports
  • Travel
RESOURCES
  • Learn
  • Demos
  • Docs
  • API Reference
  • System Status
ABOUT
  • Our Story
  • Company Blog
  • Customers
  • Affiliate Program
  • Partner Program
  • Pricing
  • Press
  • Shotstack Alternatives
DEMOS & TOOLS
  • Transcribe Video to Text
  • Video to MP3 Converter
  • Video Compressor
  • Video Trimmer
  • Watermark Video
  • Slideshow Video Maker
  • Automated Video Maker
  • Motivational Quote Image Maker
  • MP4 to MKV Converter
  • MP4 to MOV Converter
COMPARISONS
  • Shotstack vs Creatomate
  • Shotstack vs Remotion
  • © 2025 Shotstack Pty Ltd
  • Terms & Conditions
  • Privacy Policy