A general-purpose social post video: headline, supporting text and imagery timed for feed scrolling. Customise it in the Studio editor, then drive it from a content calendar so the feed stays full without an editor in the loop.
{
"timeline": {
"background": "#FFFFFF",
"tracks": [
{
"clips": [
{
"length": "auto",
"asset": {
"type": "audio",
"src": "https://templates.shotstack.io/social-media-video-template/af372085-9f93-4e23-bcfc-598e68ea7eec/source.wav",
"volume": 1
},
"start": 0
},
{
"length": 1.71,
"asset": {
"type": "audio",
"src": "https://templates.shotstack.io/social-media-video-template/65afc523-44db-4aa2-aace-4f6ce5f48643/source.wav",
"volume": 1
},
"start": 5.3
},
{
"length": 1.71,
"asset": {
"type": "audio",
"src": "https://templates.shotstack.io/social-media-video-template/f21189b0-dd6c-4813-b47b-98a528a10d09/source.wav",
"volume": 1
},
"start": 7.14
},
{
"length": 1.71,
"asset": {
"type": "audio",
"src": "https://templates.shotstack.io/social-media-video-template/e796a09e-2323-4062-8993-9d54e7cc1869/source.wav",
"volume": 1
},
"start": 11.7
},
{
"length": 1.71,
"asset": {
"type": "audio",
"src": "https://templates.shotstack.io/social-media-video-template/4fcceb33-bf9a-407f-9b43-758fc58758f9/source.wav",
"volume": 1
},
"start": 14.68
}
]
},
{
"clips": [
{
"length": 0.32,
"fit": "contain",
"asset": {
"type": "video",
"src": "https://templates.shotstack.io/social-media-video-template/zzz01jnf-zvhe0-awp2a-m8nra-nz0z45/source.mov"
},
"start": 0,
"scale": 1.79,
"transform": {
"rotate": {
"angle": -90
}
}
},
{
"length": 0.32,
"fit": "contain",
"asset": {
"type": "video",
"src": "https://templates.shotstack.io/social-media-video-template/zzz01jnf-zvhe0-awp2a-m8nra-nz0z45/source.mov"
},
"start": 5.84,
"scale": 1.79,
"transform": {
"rotate": {
"angle": -90
}
}
},
{
"length": 0.32,
"fit": "contain",
"asset": {
"type": "video",
"src": "https://templates.shotstack.io/social-media-video-template/zzz01jnf-zvhe0-awp2a-m8nra-nz0z45/source.mov"
},
"start": 7.84,
"scale": 1.79,
"transform": {
"rotate": {
"angle": -90
}
}
},
{
"length": 0.32,
"fit": "contain",
"asset": {
"type": "video",
"src": "https://templates.shotstack.io/social-media-video-template/zzz01jnf-zvhe0-awp2a-m8nra-nz0z45/source.mov"
},
"start": 12.35,
"scale": 1.79,
"transform": {
"rotate": {
"angle": -90
}
}
},
{
"length": 0.32,
"fit": "contain",
"asset": {
"type": "video",
"src": "https://templates.shotstack.io/social-media-video-template/zzz01jnf-zvhe0-awp2a-m8nra-nz0z45/source.mov"
},
"start": 15.37,
"scale": 1.79,
"transform": {
"rotate": {
"angle": -90
}
}
}
]
},
{
"clips": [
{
"length": 3,
"asset": {
"type": "video",
"src": "{{ FOOTAGE_3 }}",
"volume": 0
},
"start": 12.56
}
]
},
{
"clips": [
{
"length": 2,
"asset": {
"type": "image",
"src": "{{ FOOTAGE_2 }}"
},
"start": 5.99,
"effect": "zoomInSlow"
}
]
},
{
"clips": [
{
"length": "end",
"asset": {
"type": "caption",
"src": "alias://51e3ea3a",
"font": {
"color": "#000000",
"family": "Montserrat ExtraBold",
"size": "44",
"lineHeight": 1
},
"background": {
"color": "#ffffff",
"padding": 6
}
},
"start": 0
}
]
},
{
"clips": [
{
"length": "auto",
"asset": {
"type": "video",
"src": "{{ MAIN_VIDEO }}",
"volume": 1
},
"start": 0,
"alias": "51e3ea3a",
"offset": {
"x": 0,
"y": -0.029
},
"position": "center",
"scale": 1.07
}
]
},
{
"clips": [
{
"length": "end",
"asset": {
"type": "audio",
"src": "{{ BACKGROUND_COLOR }}",
"volume": 0.3
},
"start": 0
}
]
}
]
},
"output": {
"format": "mp4",
"fps": 25,
"size": {
"width": 1080,
"height": 1920
}
},
"merge": [
{
"find": "MAIN_VIDEO",
"replace": "https://templates.shotstack.io/social-media-video-template/334b9393-d73a-4271-b7d9-2c602305f973/source.mp4"
},
{
"find": "FOOTAGE_2",
"replace": "https://templates.shotstack.io/social-media-video-template/4d0f3313-a040-4b64-86e9-6dd8e518b0a6/source.jpg"
},
{
"find": "FOOTAGE_3",
"replace": "https://templates.shotstack.io/social-media-video-template/1a6ffb15-3fbb-416c-a36d-bff474e94833/source.mp4"
},
{
"find": "BACKGROUND_COLOR",
"replace": "https://templates.shotstack.io/social-media-video-template/8e07de5f-787f-457a-b482-35ac40750eb0/source.mp3"
}
]
}This video template is designed to help you craft engaging social media content that connects with your audience. Whether you're sharing a personal story, offering advice, or introducing yourself in a more relatable way, this template gives you a clean and structured layout. With space for your message and a background that supports your narrative, it’s perfect for platforms like Instagram, TikTok, or YouTube. The customizable format allows you to add your unique touch, making it easy to produce professional content that resonates.
No account needed until you render.
Render with your AI assistant
Add the Shotstack MCP server to your editor, then paste the prompt
| Output | MP4 |
|---|---|
| Size | 1080 × 1920 (9:16) |
| Length | 16.4s |
| Frame rate | 25 fps |
| Tracks / clips | 7 / 15 |
| Assets used | 6 audio, 1 caption, 1 image, 7 video |
| Soundtrack | no |
| Merge fields | 4 |
Send a merge array with your values for these fields:
| Field | Default value |
|---|---|
{{ MAIN_VIDEO }} | https://templates.shotstack.io/social-media-video-template/334b9393-d73a-4271-b7d9-2c602305f973/source.mp4 |
{{ FOOTAGE_2 }} | https://templates.shotstack.io/social-media-video-template/4d0f3313-a040-4b64-86e9-6dd8e518b0a6/source.jpg |
{{ FOOTAGE_3 }} | https://templates.shotstack.io/social-media-video-template/1a6ffb15-3fbb-416c-a36d-bff474e94833/source.mp4 |
{{ BACKGROUND_COLOR }} | https://templates.shotstack.io/social-media-video-template/8e07de5f-787f-457a-b482-35ac40750eb0/source.mp3 |
Save the JSON above as template.json, then render in the free sandbox:
# Save the JSON above as template.json, then:
curl -X POST https://api.shotstack.io/edit/stage/render \
-H "x-api-key: $SHOTSTACK_API_KEY" \
-H "Content-Type: application/json" \
-d @template.json
# Poll until status is "done", then download response.url
curl https://api.shotstack.io/edit/stage/render/RENDER_ID -H "x-api-key: $SHOTSTACK_API_KEY"import { readFileSync } from 'node:fs';
const headers = { 'x-api-key': process.env.SHOTSTACK_API_KEY, 'Content-Type': 'application/json' };
const edit = JSON.parse(readFileSync('template.json', 'utf8'));
const { response } = await fetch('https://api.shotstack.io/edit/stage/render', {
method: 'POST', headers, body: JSON.stringify(edit)
}).then((r) => r.json());
let render;
do {
await new Promise((r) => setTimeout(r, 3000));
render = (await fetch(`https://api.shotstack.io/edit/stage/render/${response.id}`, { headers }).then((r) => r.json())).response;
} while (!['done', 'failed'].includes(render.status));
console.log(render.status, render.url);import json, os, time, requests
headers = {"x-api-key": os.environ["SHOTSTACK_API_KEY"]}
with open("template.json") as f:
edit = json.load(f)
render_id = requests.post("https://api.shotstack.io/edit/stage/render", json=edit, headers=headers).json()["response"]["id"]
while True:
render = requests.get(f"https://api.shotstack.io/edit/stage/render/{render_id}", headers=headers).json()["response"]
if render["status"] in ("done", "failed"):
break
time.sleep(3)
print(render["status"], render.get("url"))npm install -g @shotstack/cli
export SHOTSTACK_API_KEY=your_sandbox_key
shotstack validate template.json # offline schema check, free
shotstack render template.json --env stage --watchSandbox renders are free and watermarked. Production: the v1 endpoint and key. SDKs
Loop over your content calendar and keep the feed full without an editor.
Paste into Claude, ChatGPT or Cursor — your AI assistant builds the workflow around your data.
Node.js, one render per CSV row, wired to this template's 4 merge fields. Setup steps in the header.
Guides: Bulk-create from a CSV · Webhooks · Templates endpoint · Render your first video
AI assistants: Markdown () · · · CLI skill: SKILL.md () · MCP server
Use the 4 merge fields listed above. Send a merge array with your own values for each field and the API swaps them in at render time, so one template can produce thousands of unique videos.
Yes. It renders vertical 1080×1920 (9:16), the format those platforms expect. Change output.size or output.aspectRatio in the JSON if you also need a square or landscape cut.
Yes. Replace the video asset's src with a public URL of your file (MP4 works best). Use trim and length on the clip to pick the part you want, and the template's effects apply to your footage.
Yes. The caption asset is one clip in the timeline; remove it for no captions, or change its style preset, font and position in the JSON.
